Robert Friedman – Presenter – June 2009
BUILD A FEARLESS BRAND
A powerful way to tell the story of your business
Monday, June 15, 2009
6:30 – 9:00 p.m.
Orinda Library (Directions & Map)
The meeting will be held in the Garden Room of the Library building.
Presenter: Robert Friedman
Your best clients don’t need just any coach: they need you.
Define and articulate your unique value so that potential clients really get it!
A Fearless Brand is the single big idea that makes your business stand out and attracts your ideal clients. It creates a strong foundation for your marketing conversations and defines your competitive advantage. Bottom line: A Fearless Brand is a sales tool that helps you connect with your people – the clients who will most value what you have to offer.
Attend the June East Bay Coaches meeting and learn specific tools to attract the clients you really want – and who really want you!
- Identify how to differentiate your coaching practice
- Define and articulate your business’s strengths and unique value
- Identify your ideal clients and learn what they really need
- Learn how to segment your market to make prospecting and selling more efficient
- Create a powerful selling message that speaks to the head and the heart
About Robert Friedman
After 20 years working for mainstream Madison Avenue ad agencies and large and boring packaged goods companies, Fearless Branding founder Robert Friedman screamed, “why do so few business use the full power of brand to deeply connect in meaningful ways with their customers?”
Through the passion to help entrepreneurs connect money and meaning, the Fearless Branding movement was born. Visit www.FearlessBranding.com to learn more.
Meeting Fees:
No charge for members of the four (4) Bay Area ICF Chapters, Non-Member Guests $15, Students $5.
